Mezcal Ojo de Tigre Joins the Watchmaking World with Breitling to Launch an Exclusive Design

Mezcal Ojo de Tigre is teaming up with Breitling, the renowned watchmaker with over 140 years of history known for excellence, luxury, inclusivity, and quality, to bring something special to Mexico this year. The collaboration aims to give a second life to the bottle of #NuestroMezcal by combining the disruptive and inclusive essence of both brands.

Together, they’re making way for Mexican art by having the illustrator Cocolvú—a talented artist from Mexico City known for blending textures, symbols, shapes, and colors that celebrate Mexican symbols and roots—intervene in the design of the bottle of #ElMezcalParaTodos. The result is an exclusive and deeply detailed design.

Cocolvú’s goal was to reinvent the bottle with his art, capturing the values of both brands through his unique vision. This special edition will be available to the public during the opening of the store on Masaryk Avenue on June 19, featuring Luis Gerardo Méndez, actor and strategic partner of Mezcal Ojo de Tigre, as the face of Breitling’s arrival in Mexico.

This collaboration between Ojo de Tigre and Breitling merges craftsmanship with authenticity, marking a significant moment for the watchmaker in the Mexican market. It’s a perfect match, as both brands share a passion for the artisanal process reflected in each of their products. For Ojo de Tigre, it’s about preserving the spirit of our mezcal, while Breitling, with its 140-year legacy, represents the pinnacle of luxury watchmaking, where each timepiece is a testament to precision, innovation, and attention to detail.

Breitling and Ojo de Tigre celebrate these values by bringing together these two worlds, creating not just a luxury product, but an experience that invites consumers to appreciate and recognize the dedication and artistry found in every detail of this unique piece.

For more information about the collaboration, where to find Ojo de Tigre, promotions, and new recipes, check them out on social media: @mezcalojodetigre on Instagram and Facebook, and @ojodetigremezc on X (formerly Twitter).